Home Selling Tip #1:   Buying a listing

Some homes sell quickly, others seem to languish on the market.  One of the biggest problems home sellers face is assigning the proper market value to their property.  All too often, homes sit on the market for months with multiple price reductions before they sell.  This is painful for the seller both in financial terms and in hassle factor.  If you have ever sold a home before, you know quite well how trying it becomes when your home is on the market for a lengthy period.

How and why does this happen?  

There can be many factors affecting the sale of a property.  One common problem is buying a listing.  Buying a listing occurs when an agent lists a property for well beyond its proper market value.   Personally, I have walked away from many listing opportunities where the asking price could not be justified.  

Buying a listing example and how it costs you $$

Let's suppose a seller thinks that he should receive $475,000 for his/her property.  A thorough market analysis indicates that the home is should sell for $429,000 - $449,000.   Agent 'A' simply lists the property at $475,000 to get the listing ("buying the listing") knowing full well that most likely the property will sit on the market until the price drops.  After 6 months and multiple price drops, the house finally sells for $429,000.

In contrast, an identical property 2 blocks away is placed on the market by agent 'B' for $449,000 and sells within 1 month for $445,000.  Net result, the improperly priced home sells for $16,000 less than the Well Priced Home and causes the owner to wait an additional 5 months.

Who wins when an agent buys a listing?  Nobody.  Not the listing agent, certainly not the seller.  The seller  endures 6 months of having his home on the market only to accept a lower price than if marketed properly and at the right price to begin with.

Contact  me today to get an honest estimate of the market value of your property before you consider selling.  I will show you how your home compares to others on the market, what they sold for and how to arrive at the proper asking price.

My market analysis techniques have proven to be highly accurate with a proven track record of success.